Last updated: October 15, 2026
Who we are and what this policy covers
BetterRelief.org is operated by Jake's Holdings LLC. In this policy, “BetterRelief.org,” “we,” and “us” refer to Jake's Holdings LLC. We are a marketing and qualification company. We help visitors understand their options and whether their payday or tribal loans may qualify for a debt-relief program. We do not lend money, and we do not negotiate or settle consumer debt.
The debt-relief service provider we work with, Global DS Group, handles program enrollment and debt negotiation for eligible consumers who choose to proceed. Global DS Group has its own privacy policy, which applies to the information it collects and uses for its services.
This policy applies to BetterRelief.org, the guided form on our website, and our calls, text messages, and emails about your request.
Information we collect
Information you provide
The guided form asks for information in stages:
- your estimated total payday and tribal loan debt, how payments affect your paycheck, the type of loans you have, and your state;
- your full name, phone number, and email address; and
- if you choose to add them, the names of your lenders and an approximate balance for each loan.
Your answers stay in your browser until you click “Continue” on the contact step. If you leave the form before then, or if the form ends early because of your estimated debt or your state, we do not receive or save those answers.
When you click “Continue” on the contact step, we also keep a record of your consent, including the version of the contact disclosure shown to you and the date and time of your request.
We also collect what you share when you call, text, or email us or use our Contact us page, including the content of messages and records of calls. Calls with BetterRelief.org, the service provider, or vendors acting on their behalf may be recorded or monitored for quality assurance and training purposes.
Information collected automatically
When you visit the website, our hosting provider and the tools described below may automatically receive technical information, such as your IP address, browser and device type, the page you requested, the page that referred you, and the time of your visit. Our cookie consent tool records the choices you make about optional cookies. Analytics and advertising tools collect more information only after you allow them, as described below. We do not place your contact details or form answers in page addresses.
How we use information
We use information to:
- review your request and determine whether your loans may qualify and whether the service may be a fit for you;
- contact you about your request by phone, text message, and email, as described in the disclosure on the contact step;
- share your request with the service provider so it can contact eligible visitors and explain its program;
- operate, secure, troubleshoot, and improve the website and guided form;
- remember and document your cookie choices and your communication choices, including requests to stop contact;
- measure how visitors use the website and how our advertising performs, as described below; and
- prevent fraud and abuse, comply with legal obligations, and keep business and compliance records.
Information that may be sensitive
Some information you provide, such as information about your debts, your lenders, and how payments affect your paycheck, may be considered sensitive under some state laws. We use this information to review your request, contact you about it, share it with the service provider for the same purpose, and keep required records. We do not send your form answers to our analytics or advertising tools.
How we share information
BetterRelief.org does not send requests to a marketplace of competing providers. We may share the information you submit, including your contact details and form answers, with Global DS Group, the service provider identified on our Partners page, so it can review your request and contact you about it.
We also share information with vendors that help us run our business, such as providers of website hosting, databases, customer relationship management, phone and text messaging, email, security, consent management, site analytics, and advertising measurement. We share information with these vendors so they can provide services to us. For example, requests you send through our Contact us page, including privacy requests, are delivered to us by email through Resend, an email delivery service. Resend receives the information you enter on that page. Meta receives information under its own terms, as described below.
We may also disclose information when required by law, to protect rights and safety, to investigate fraud or abuse, or as part of a merger, sale, or other business transaction subject to appropriate protections.
Meta advertising measurement
We use Meta platforms, such as Facebook and Instagram, to advertise our service. If you allow Marketing cookies, BetterRelief.org loads the Meta Pixel, a tool provided by Meta Platforms, Inc. We use it to measure how our ads perform, to understand which ads lead to requests through the guided form, and to help Meta deliver our ads to people who may be interested in them. The Meta Pixel does not load unless you allow Marketing cookies.
The Meta Pixel sends two kinds of events from this site:
- PageView, when you open a page or move to a different page; and
- Lead, when our system saves your contact step in the guided form, but only for some of the estimated debt ranges you can choose.
The Lead event does not include your answers or contact details. Because it depends on your answer, though, a Lead event could indicate to Meta that you submitted a request through this site and that your estimated debt falls within one of those ranges.
With each event, Meta receives information its Pixel collects automatically. This includes your IP address, browser and device information, the address of the page you are viewing, the page that referred you, the time of the event, and identifiers stored in Meta cookies in your browser. Those identifiers include a Meta browser ID and, if you arrived by clicking a Meta ad, a click ID. If you are logged in to a Meta account in the same browser, Meta may be able to connect these events to that account.
We do not include your name, email address, phone number, state, debt range, loan type, paycheck answer, lender names, loan balances, or other form answers in any event we send to Meta. We have turned off the Meta Pixel features that would otherwise look for contact information on the page or automatically collect button labels and page details. We do not use the Meta Conversions API, and we do not send event information to Meta from our servers.
Meta uses the information it receives under its own terms and its Privacy Policy. Settings in your Meta account may also affect how Meta uses information for ads.
You can turn off Marketing cookies at any time using Cookie settings in the footer. This stops the Meta Pixel from sending further events from this site. It does not recall information already sent to Meta.
Cookies and site analytics
Cookiebot, a consent management service, controls optional cookies on this site. You can allow or reject optional categories and change your choice later using the Cookie settings link in the footer.
PostHog collects site analytics only after you allow Statistics cookies. It stores a random browser ID and session ID so we can count visits, page changes, and a small set of actions, such as clicking a main button, starting the guided form, finishing a step, or reaching the confirmation page. These records show which step was finished, not what you answered. PostHog receives the address of each public page without query strings. Automatic click and form capture, session replay, person profiles, client IP storage, and IP-based location data are disabled. PostHog also stays off if your browser sends a Do Not Track signal. We do not send contact details, debt answers, lender names, free-text form responses, URL query strings, or referrer URLs to PostHog.
How long we keep information
We keep information for as long as reasonably necessary for the purposes described in this policy, including responding to your request, documenting consent and requests to stop contact, maintaining security, resolving disputes, and meeting legal and contractual obligations. Different kinds of information may be kept for different periods. The service provider and our vendors keep information they receive under their own retention practices.
Your choices and privacy rights
You can change or withdraw optional cookie choices at any time using Cookie settings in the footer.
You can stop text messages by replying STOP. You can also ask us to stop contacting you through any communication channel at any time.
Depending on where you live, you may have the right to ask what personal information we have about you, to get a copy of it, to correct it, or to delete it, and to opt out of targeted advertising or the sale or sharing of personal information. To make a privacy request, use the contact information below. We may need to verify your identity before acting on a request. Where the law allows, you may use an authorized agent to make a request for you. We will not treat you differently for exercising your privacy rights.
Children
This website is intended for adults. We do not knowingly collect personal information from anyone under 18.
Security
We use administrative, technical, and organizational safeguards intended to protect personal information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.
Changes to this policy
We may update this policy as our practices or legal obligations change. We will post the updated policy here and revise the last updated date. We will provide additional notice when required.
Contact us
To ask a question about this policy or to make a privacy request, visit our Contact us page or email Jake's Holdings LLC at jake@betterrelief.org.